Tag Archives: Social Media Club

Six social media steps for crisis communications

Six Social Media Steps for Crisis Communications

Gayle Weiswasser, of TMG Strategies, outlines six social media steps for crisis response planning.

Recorded for the Social Media Club (SMC-DC) on May 20, 2009 by Mary Fletcher Jones.

On the role of digital media in crisis communications

Role of Digital Media in Crisis Communications

In this 1-1/2 minute video, hear Dallas Lawrence explain Levick Strategic Communication’s approach to counseling clients about crisis communications.

Dallas heads the Digital Media practice at Levick. Follow Dallas on Twitter @DallasLawrence

This video was recorded during a panel discussion on social media and crisis communications at the May 21, 2009 Social Media Club DC meeting.

Produced by Mary Fletcher Jones for SMC-DC.

How to convince your clients to use social media (video)

How to Convince Clients to Use Social Media

Four professionals who work in social media discuss social media and crisis communications, and how to convince clients to start using social media.

This video was taped during a panel discussion hosted by SMC-DC on May 21, 2009 at Levick Strategic Communications, Washington, DC.

Participants include Jon Eick, Gayle Weiswasser, Andy Garvin, and Dallas Lawrence.

Video by Mary Fletcher Jones.

How to respond to negative comments to your social media

Responding to Negative Comments in the Social Media Space

Four professionals who work in social media share best practices for responding to negative comments in the social media space.

This video was taped during a panel discussion hosted by SMC-DC on May 21, 2009 at Levick Strategic Communications, Washington, DC. Participants include Jon Eick, Gayle Weiswasser, Andy Garvin, and Dallas Lawrence. Video by Mary Fletcher Jones.

The importance of getting your social media strategy in place

The Value of Setting Up a Social Media Presence, Crisis Communications

Four professionals who work in social media discuss the value of setting up a social media presence before a crisis affects a company or organization.

This video was taped during a panel discussion hosted by SMC-DC on May 21, 2009 at Levick Strategic Communications, Washington, DC.

Participants include Jon Eick, Gayle Weiswasser, Andy Garvin, and Dallas Lawrence.

Video by Mary Fletcher Jones.

A Conversation with Larissa Fair, Social Media Club DC Organizer


Larissa Fair is head of the DC chapter of the Social Media Club, a local networking and professional development group that has 800 members on Facebook. Larissa describes this dynamic group and the benefits of joining. The Social Media Club is free to join, and most events are free to attend.

Tune in to Conversations in Public Relations as Larissa Fair and Mary Fletcher Jones talk about social media and its relationship to public relations in this five-minute video interview.

Video and direction by David Hyson.

Presenting Larissa Fair, Organizer of the Social Media Club, DC

Larissa Fair is a guest on Conversations in Public Relations.

Larissa Fair

Larissa Fair

Larissa Fair is the chairperson of the Washington, DC chapter of the Social Media Club (SMC-DC), an organization of 800 professionals.

The Social Media Club is free to join.  The DC group includes journalists, communications professionals, bloggers, and teachers, among others.  Most events are free of charge.

Larissa is an independent consultant with experience in event management and social media-focused campaigns for technology, political, and consumer markets.  Previously, Larissa worked for Livingston Communications, and was a contributing writer to the company blog, The Buzz Bin.