With newsrooms shrinking, many journalists are making the transition into PR. Sally Squires, Senior Vice President, Director of Health and Wellness Communications, Powell Tate (formerly of The Washington Post) reveals lessons she learned as she made the transition to a career in public relations.
In 2008, Sally Squires joined Powell Tate as the Director of Health and Wellness Communications after 24 years at The Washington Post as an award-winning medical and health writer. At Powell Tate, she specializes in the design and implementation of nutrition, food and health advocacy programs for government, nonprofit and corporate clients.
Recorded at the January 6, 2011 IPRA meeting by Mary Fletcher Jones http://www.FletcherPrince.com