Tag Archives: Vicki Robb

Pitching the Media: How to Use Email in Pitches

Vicki Robb, APR explains how to pitch stories to the media with email and telephone contact.  With 25 years of media relations experience, Vicki shares practical tips for communicating your message effectively to reporters.

Vicki Robb is the owner of Vicki Robb Communications.  This video interview was recorded by Mary Fletcher Jones and David Hyson on February 3, 2011.

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Pitching the Media: How to Handle Media Placements

Vicki Robb, APR, explains how to handle media placements.  In this video interview for Conversations in Public Relations, you will learn

  • How to interact with reporters after obtaining the placement
  • Creative ways to share media placements with stakeholders
  • How to use media placements to demonstrate value to your clients

Vicki Robb is owner of Vicki Robb Communications and has more than 25 years of public relations experience.

Recorded February 3, 2011 by David Hyson and Mary Fletcher Jones for Conversations in Public Relations.

Make the perfect PR pitch, with Vicki Robb

Does pitching make you tremble?  Well, don’t worry.  Vicki Robb, APR, is here to tell you how to make the perfect pitch to the media.

Learn media relations tips in this video interview with PR consultant Vicki Robb.

Vicki Robb is the president of Vicki Robb Communications and is a public relations consultant with more than 25 years of media relations experience, including work in the White House.

Check out Vicki’s book on her White House years: http://amzn.com/1439231354

Recorded February 3, 2011. Video by David Hyson and Mary Fletcher Jones.

Working in the White House: a conversation with author and PR consultant Vicki Robb

Vicki Robb, APR, is a Washington, DC area  PR consultant who got her start in public relations working in the White House during the Carter Administration.

Vicki Robb is the author of Me & Jimmy! Tales of A Junior Staffer in the Carter Whitehouse, available from Amazon.com

Vicki shares fascinating insider anecdotes, as well as her views and experience about public relations work, in this candid video interview with Conversations in Public Relations host Mary Fletcher Jones.

Video interview recorded February 3, 2011 by David Hyson, editing by Mary Fletcher Jones.

 

Vicki Robb and Mary Fletcher Jones

Vicki Robb and Mary Fletcher Jones talk about Vicki's White House PR work for Conversations in Public Relations video interview

 

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Meet Vicki Robb, Media Relations Expert

Vicki Robb

Vicki Robb is an independent public relations consultant and media relations expert

Vicki Robb is a guest on Conversations in Public Relations.

Vicki Robb, APR, is an independent public relations consultant with more than twenty-five years of experience, including work for organizations such as the John Templeton Foundation, Wal-Mart, Coalition for Auto Repair Equality, Food Lion, RetireSafe, Center for Immigration Studies, George Mason University, and many others.

Previously, Vicki served as press assistant to former First Lady Rosalynn Carter at The White House. In this position, she wrote press releases, directed camera crews and reporters at White House special events, and interacted daily with top tier reporters and TV news crews.

Vicki directed high profile coverage for The Seniors Coalition, leading them to be named one of the top ten most effective lobbying organizations in Washington by Roll Call.

Vicki also put The National Institute for Healthcare Research on the map with over 70 million impressions within 18 months including coverage on “CBS Evening News,” “NBC Nightly News,” the New York Magazine, and Time among hundreds more.

Vicki is the author of Me and Jimmy: Tales of a Junior Staffer in the Carter White House and Capital Porties: The Inside Scoop on Washington’s Top Dogs .

Vicki is a graduate from the University of  Georgia School of Journalism. She is a member of the Public Relations Society of America, where she earned her professional accreditation, as well as the Independent Public Relations Alliance.