Pitching the Media: How to Handle Media Placements

Vicki Robb, APR, explains how to handle media placements.  In this video interview for Conversations in Public Relations, you will learn

  • How to interact with reporters after obtaining the placement
  • Creative ways to share media placements with stakeholders
  • How to use media placements to demonstrate value to your clients

Vicki Robb is owner of Vicki Robb Communications and has more than 25 years of public relations experience.

Recorded February 3, 2011 by David Hyson and Mary Fletcher Jones for Conversations in Public Relations.

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