Karen Untereker is a guest on Conversations in Public Relations.
As a digital strategist for Ogilvy’s 360° Digital Influence, Karen Untereker works with a number of clients on interactive and word of mouth marketing campaigns.
Prior to joining Ogilvy PR, Karen was a Senior Analyst in Strategy and Analytics at AtmosphereBBDO in New York. There she supported online advertising campaigns, analyzed interactive campaign and site metrics, and developed social media strategies for Fortune 500 companies and large non profits alike.
Karen began her career in marketing at Digitas in New York. She led direct mail campaigns and product branding efforts for American Express.
Karen holds a bachelor’s degree in Art History and French from Williams College. She currently resides in Washington, DC and loves cooking, reading, and museum hopping. She is on the National Board of Advisors for the Baldwin School in Bryn Mawr, Pennsylvania.
Follow Karen on Twitter http://twitter.com/unterekless